GTM Value Map — Free Download

A step-by-step playbook that helps you build, automate, and scale your GTM Value Map with proven, real-world frameworks.

What’s Inside the Playbook

This playbook breaks down how to design and operationalize a GTM value map.

Inside the playbook, you’ll learn how to:

  • Identify where traditional funnels break down
  • Map buyer context across the full GTM journey
  • Align value propositions to intent signals
  • Connect messaging, channels, and execution
  • Replace funnel stages with value-driven flows
  • Build GTM systems that adapt as buyers progress

All frameworks are production-tested and optimized for contextual execution at scale.

Who Will Benefit Most From This Playbook

Founders fixing
Growth system
RevOps teams aligning
Teams adopting

If funnels feel rigid, leaky, or disconnected from buyers, this playbook shows how to rebuild around value instead of stages.

Why This Playbook Matters

Funnels fail when they prioritize process over people.
Buyers don’t move linearly and GTM systems shouldn’t either.

The DevCommX value map approach focuses on:

  • Context over conversion tricks
  • Buyer intent over funnel stages
  • Alignment over optimization
  • Systems that evolve with the buyer

This playbook helps teams create growth engines that respond to real buying behavior.

Get Instant Access

Download the playbook and plug the system directly into your pipeline.

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